About the campaign

The Be Plant Wise Campaign has been adapted with permission from the similar campaign in Britain (http://nonnativespecies.org/). The campaign was formally and publicly launched on this website for both Northern Ireland and Ireland on the 08 March 2012. This was supported with press releases which are available on the following links:

In Northern Ireland, Mr. Alex Atwood MLA, the Minister for Environment, launched the campaign while the Northern Ireland Environment Agency circulated campaign packs to all identified retailers that sell aquatic plants. Download a copy of the letter issued to retailers in Northern Ireland:

In Ireland, Mr. Jimmy Deenihan T.D., Minister for Arts, Heritage and the Gaeltacht launched the campaign while Invasive Species Ireland presented the campaign to industry representatives at the annual Bord Bia Amenity Seminar. Download a copy of the letter issued to retailers in Ireland:

Images from launch events

The following images are from the launch of the Be Plant Wise campaign in both Northern Ireland and Ireland. These are intended primarily for media use however, interest groups and stakeholders are permitted to also use these images for the purposes of promoting the Be Plant Wise campaign.

Northern Ireland

Environment Minister Alex Attwood with John Early (Northern Ireland Environment Minister) launching the Be Plant Wise campaign in Northern Ireland.

John Early from NIEA with Environment Minister Alex Attwood

John Early with Environment Minister Alex Attwood

Ireland

Photograph from the Bord Bia Amenity Seminar where the Be Plant Wise campaign was presented to the horticulture industry.

Colette O’Flynn (National Biodiversity Data Centre), John Kelly (Invasive Species Ireland) and Carol Marks (Bord Bia) with Be Plant Wise. Carol Marks from Bord Bia is supporting the Be Plant Wise Campaign.

John Kelly (Invasive Species Ireland) presenting the Be Plant Wise campaign to the Bord Bia Amenity Seminar.